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ellenrivera
ellenrivera
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Inscription: 2022-04-19
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A propos de moi

Make a strategy.

Now that you've accepted that your website may need some updating, it's time to go backwards and design a plan for fixing those concerns.

 

Begin by tracing your client's journey from the first time they visit your website to the moment at which they become a customer.

 

Consider which sites they will visit, what content they will read, and which offers they will convert on. This information will benefit you in designing a website that efficiently nurtures leads through the sales funnel.

 

Our customer journey map on https://web4real.ca/ has always struck me as an amazing example. You don't have to go as specific as they did, but it communicates the idea. It displays what individuals do when they visit their website and the parallels that exist between those who become customers and those who do not.

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